Monday, October 27, 2008

Free Theater Night

An NPR report indicates that a program that has grown from three to 120 cities in just three years suggests that half the gratis attendees return at some point to pay full price. (If you're not filling 100 percent of your seats every night, it's a wasted opportunity, points out a TCG spokeswoman.) So why isn't Spokane one of those 120 cities?

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